Purple Spinnaker

Social Digital Strategy

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Presentations

Over the last few years, we have created presentations to support training and education for our clients and speaking engagements at industry events and seminars and would like to share some of them with you.

Starbucks the new loyalty model

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Social insight strategy

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Social tracking reports

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Social benchmark reports

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What is Semiotic analysis?

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Online ethnography

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Online reputation & campaign monitoring full deck – pdf

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Social insight and strategy overview

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Getting started in Social Media

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Developing Your Personet

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Business Value Through Customer Engagment

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Travel Industry Community And Content Loyalty

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Business and Brand Social Networks Part 1

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Contact Us

We are London based.
We work with clients around the world.
Phone: +44 7887 644 799

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Our Topics

asos becky brown blogwell business value case studies chevron Communities conversations Customer customers Dissertation education Engagement Events experts facebook giffgaff Google+ gurus Knowledge linkedin listening Loyalty marketer online communities participation prism Radian6 research SEO Social Business Social Commerce Social media socialmedia social media strategy Social Search social tools southwest airlines Starbucks strategy students Twitter twitter tools Vitrue youtube

Latest Posts

  • Social Search Will Change Your Business
  • Social Commerce & Innovation in Online Travel
  • Why Do Consumers Participate?
  • Business Cases for Social Strategies
  • Intercontinental Hotels Private Customer Communities

Social Business Tweets

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armanoarmano: OK, my first board: Social Business Visual Frameworks http://t.co/Wfmvaluw :-)
2 days ago from TweetDeck
jeffdachisjeffdachis: I'm at Martha & Bros. Coffee (1551 Church St, at Duncan, San Francisco) http://t.co/6Npq9DS6
2 days ago from foursquare
jowyangjowyang: Apple under fire for Foxconn wages, but the bigger issue is if Western consumers are willing to pay more for devices to relieve guilt?
2 days ago from web
jowyangjowyang: One of my favorite music artists is @JBoogMusic Hawaiian beats, see vid (will be at March 3 show) http://t.co/VAb4l0sE
2 days ago from web
smwldnsmwldn: Updated Teenage of the Species #smwldn #event info with @chrisatcoffice presentation: http://t.co/UE78yL2H
2 days ago from CoTweet
armanoarmano: Some good blog notes from the Explore Dallas event. http://t.co/vpTBAAFb Nice work @zenaweist! :-)
2 days ago from TweetDeck

RSS Harbard Biz Review Blog

  • Should Cinemas Raise Prices for Oscar-Winning Movies?
  • In Defense of Responsible Offshoring and Outsourcing
  • Why We Don't Always Tell the Truth

RSS Mashable

  • Will Texting Become Extinct Thanks to Free Social Messaging Apps?
  • Apple’s Foxconn Operations Exposed in ABC Report [VIDEO]
  • Google’s Safari Tracking: Here Come the Lawsuits

RSS Altimeter Group

  • Report: Making The Business Case For Enterprise Social Networks
  • Content Marketing. Content Strategy. What’s the Difference?
  • Rebalancing for Content – The New Marketing Equation

RSS Brand Republic

  • Omnicom helps Citroën launch online films for DS5
  • Vogue iPad app to go monthly in September
  • Currys owner enters movie-rental market

RSS Edelman Digital

  • Peer to Peer Engagement: The Reason We’re Here
  • Friday Five: Five Thoughts on Running a Real-Time Command Center
  • NBA Forward Nick Collison Talks Social Media in Sports

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