Jan
12
2012
This week Google announced changes to their search results, incorporating Google+ Circles social data into an individual’s results, there have been many reactions and conversations about this new product “Search plus Your World”. However you view this move good bad or just confusing, it is the start of the change and merging of search and …
Nov
16
2011
As more organisations and their business partners look to develop social strategies in one or more areas of their business, the need for cases studies is increasing. We have compiled a selection of social business cases studies, which show the business value from an individual social media campaign, to customer service, social commerce, evolving business …
Sep
04
2011
The Altimeter Report identified 4 internal requirements common to organisations who they perceived to be advanced in the implementation of social business projects: Baseline Governance and Re-enforcement: Established and reinforced a corporate social media policy that allows employees to participate professionally Enterprise-wide response Processes: Defined processes for rapid workflow and engagement with customers in social …
Aug
26
2011
Have just watched this video from becky brown, social media director at Intel, where she discusses their current centralised social media strategy, tools platforms and their journey to their position today. Intel has been developing their use of social media channels for a couple of years and understands that the majority, 80%, of the conversations around …
Aug
19
2011
Jeordan Legon of Chevron, the energy company, recently presented their corporate social linkedin centred communication strategy. Chevron, have developed and currently run a strategic corporate marketing social campaign, whose main focus is the development of a community of energy leaders on LinkedIn, which uses Facebook, Youtube and Twitter. The project has Listening & Learning Listened …
OK, my first board: Social Business Visual Frameworks http://t.co/Wfmvaluw :-)
I'm at Martha & Bros. Coffee (1551 Church St, at Duncan, San Francisco) http://t.co/6Npq9DS6
Apple under fire for Foxconn wages, but the bigger issue is if Western consumers are willing to pay more for devices to relieve guilt? One of my favorite music artists is @JBoogMusic Hawaiian beats, see vid (will be at March 3 show) http://t.co/VAb4l0sE
Updated Teenage of the Species #smwldn #event info with @chrisatcoffice presentation: http://t.co/UE78yL2H Some good blog notes from the Explore Dallas event. http://t.co/vpTBAAFb Nice work @zenaweist! :-)
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